organization

Faring

Active

West Hollywood-based real-estate investment and development platform founded and led by Jason Illoulian. Public records place Faring’s headquarters at 659 N. Robertson Boulevard and document development, land assembly, financing, registered land-use representation, project-related political spending, middle-income housing activity, property dispositions, and a large public-private redevelopment relationship with the Carson Reclamation Authority across Los Angeles County and California.

Real estate investment and development platformCorporate filings, public-agency records, audited public finance, lobbyist registrations, project records, financing sources, buyer/SEC transaction disclosures, and filing-based campaign reporting

Record Details

Headquarters

659 N. Robertson Boulevard, West Hollywood, CA 90069

Financing Adviser Pattern

Priority Capital Advisory testimonial from Jason Illoulian and Chris Trueblood states PCA arranged multiple financings for Faring; individual financings are separately verified before canonical money records are created.

People

Organizations

Properties

Projects

Events

Relationships

Money Records

Money Relationships

Financial Entities

Financing

Roles

Categories

Themes

Addresses

Address

Financial Relationship

Faring is documented as borrower/sponsor in commercial real-estate financing, a joint-venture partner in public-private middle-income housing transactions, sponsor of project-related political spending reported in West Hollywood campaign-finance filings, the original option counterparty on a major Carson public-private redevelopment later assigned to Carson Goose Owner, LLC, and a reported seller-side participant in the July 2026 $29 million disposition of 8800-8804 Melrose Avenue.

Amounts

$35 million Robertson Lane refinancingOver $2 billion announced Standard-Faring middle-income housing targetOver $400 million capitalization reported at Standard-Faring launch$150,515 reported Save the Factory spending through June 30, 2018$45 million residual land value structure — Carson Place / former Cal-Compact landfill Cells 3, 4, and 5$29 million 8800-8804 Melrose Avenue sale

Record Notes

Faring is used here as the operating/development brand. Public filings separately identify Faring Property Group, Inc. and Faring Capital, LLC, and project-specific ownership can sit in separate LLCs such as Robertson Court, LLC and Carson Goose Owner, LLC. Official West Hollywood records show Latham & Watkins registered for land-use entitlement work for Faring Capital / Robertson Court and Faring Capital / L&R Laurel Project in 2024-25; the June 2026 Robertson Row notice identifies Cullen Tyndall of Paul Hastings as applicant representative. Carson records expressly state that Faring Capital entered the original December 2020 option agreement for Cells 3, 4, and 5 of the former Cal-Compact landfill and assigned it to Carson Goose Owner in January 2021. Carson’s audited financial report describes a $45 million residual land value structure, a $12.5 million initial payment, a $32.5 million remaining payment under stated conditions, and direct remediation obligations; separate Carson staff records describe additional O&M and extension payments. Acadia Realty Trust disclosed a $29 million July 2026 acquisition of 8800 Melrose Avenue; Traded identifies Jason Illoulian/Faring Capital, Cobby Pourtavosi/Capital Insight, and Ponya Abdi/Parallel Acquisitions on the seller side, and CoStar independently associates the same groups with the sale. Filing-based local reporting says Faring established the Save the Factory committee in the 2018 Robertson Lane referendum fight and reports Illoulian-family/Faring-associated campaign giving in West Hollywood. The September 9, 2026 Puza/Ezidore campaign event is documented at Faring’s 659 N. Robertson address, but venue use alone is not treated as a monetary or in-kind contribution. No direct Faring-owned or Faring-developed Culver City property, and no Faring role in the CCUSD Brookwood/Rivercrest study, has been identified as of September 9, 2026.

Source URLs

01 · jtdschool.org https://www.jtdschool.org/about/board-of-trustees 02 · bizprofile.net https://www.bizprofile.net/ca/west-hollywood/faring-property-group-inc 03 · weho.granicus.com https://weho.granicus.com/MetaViewer.php?clip_id=3774&meta_id=229854&view_id=16 04 · ceqanet.lci.ca.gov https://ceqanet.lci.ca.gov/2026040341 05 · commercialobserver.com https://commercialobserver.com/2024/06/la-jason-illoulian-faring-centennial-bank-west-hollywood-finance/ 06 · prioritycapitaladvisory.com https://www.prioritycapitaladvisory.com/testimonials 07 · standard-communities.com https://standard-communities.com/news/standard-communities-and-faring-form-joint-venture-to-create-2-billion-of-middle-income-housing-in-california/ 08 · therealdeal.com https://therealdeal.com/la/2019/05/08/faring-wants-to-build-on-growing-weho-presence-with-retail-restaurant-project/ 09 · weho.org https://www.weho.org/home/showpublisheddocument/61967/638827369220900000 10 · weho.org https://www.weho.org/Home/Components/Calendar/Event/31917/15 11 · carson.legistar.com https://carson.legistar.com/LegislationDetail.aspx?GUID=94C84098-78AA-44B4-ABE6-BAE8BE2CC9F0&ID=5668037&Options=&Search= 12 · carson.legistar.com https://carson.legistar.com/LegislationDetail.aspx?GUID=8BE272FC-327B-45B0-B878-6EC4D87EEC32&ID=6278514&Options=&Search= 13 · ci.carson.ca.us https://ci.carson.ca.us/content/files/pdfs/finance/acfr2024/City%20of%20Carson%20Audited%20ACFR%202023-2024%20-%20Final.pdf 14 · ci.carson.ca.us https://ci.carson.ca.us/citymanager/pressrelease.aspx?id=3439 15 · wehoonline.com https://wehoonline.com/unsuccessful-campaign-robertson-lane-project-expensive/ 16 · wehoonline.com https://wehoonline.com/real-estate-interests-again-were-the-dominant-donors-in-wehos-city-council-election/ 17 · ir.acadiarealty.com https://ir.acadiarealty.com/news-releases/news-release-details/acadia-realty-trust-reports-second-quarter-2026-operating 18 · sec.gov https://www.sec.gov/Archives/edgar/data/899629/000119312526323776/akr-20260630.htm 19 · acadiarealty.com https://acadiarealty.com/properties/8800-melrose-ave/ 20 · traded.co https://traded.co/deals/california/retail/sale/kenneth-bernstein-of-acadia-realty-trust-purchases-retail-property-on-melrose-avenue-for-29m/ 21 · costar.com https://www.costar.com/article/1098705580/jacquemus-storefront-fetches-top-pricing-in-los-angeles-retail-sale

Related Records

document

Triston Ezidore Campaign Email — September 9 Faring Event

Campaign email from Triston Ezidore announcing and reminding recipients of a September 9, 2026 joint campaign event with Freddy Puza at Faring, 659 N. Robertson Boulevard in West H…

event

Ezidore and Puza Campaign Event at Faring

Triston Ezidore’s September 8 campaign email announced a September 9, 2026 “LGBTQ Leaders for Freddy & Triston” event with Freddy Puza at Faring, 659 N. Robertson Boulevard, West H…

money

2018 Save the Factory Referendum Campaign Spending

WEHOonline, citing campaign-finance documents filed with the West Hollywood City Clerk, reported that the “Save the Factory” committee established by Faring Property Group spent $1…

money

2024 Robertson Lane Refinancing

Centennial Bank provided $35 million in refinancing for Faring's Robertson Lane development site in West Hollywood. Priority Capital Advisory arranged the financing for the borrowe…

money

2026 Sale of 8800-8804 Melrose Avenue

Acadia Realty Trust disclosed the July 2026 acquisition of 8800-8804 Melrose Avenue for $29 million. Transaction reporting identifies Jason Illoulian/Faring Capital, Cobby Pourtavo…

money

Faring / Carson Goose Option and Land Payments for Carson Place

Carson public records document the financial terms tied to Faring Capital's option agreement, later assigned to Carson Goose Owner, LLC, for Cells 3, 4, and 5 of the former Cal-Com…

organization

Carson Goose Owner, LLC

Faring-affiliated project entity documented by Carson public records as the assignee of Faring Capital's option rights and obligations for Cells 3, 4, and 5 of the former Cal-Compa…

organization

Standard-Faring Essential Housing

Joint venture of Standard Communities and Faring created to develop and convert middle-income housing in California through public-private structures. The partners announced a targ…

person

Jake Stevens

Faring real-estate executive documented in California CEQA and West Hollywood project records. CEQAnet identifies Jake Stevens as Faring Senior Vice President at 659 N. Robertson B…

person

Jason Illoulian

Founder and CEO of Faring, a West Hollywood-based real-estate investment and development platform. Corporate, public-agency, lobbying, campaign-finance, financing, civic, project, …

property

8800-8804 Melrose Avenue

Single-tenant luxury retail property at 8800-8804 Melrose Avenue in West Hollywood. Acadia Realty Trust states that it acquired the property in July 2026 for $29 million and that i…

property

Carson Place / former Cal-Compact landfill Cells 3, 4, and 5

Public-private redevelopment site in Carson consisting of Cells 3, 4, and 5 of the former Cal-Compact landfill. Faring Capital entered the original option agreement with the Carson…

property

Robertson Lane

West Hollywood development assemblage associated with Faring and Robertson Court, LLC, spanning Robertson Boulevard, La Peer Drive, and Santa Monica Boulevard parcels. Earlier appr…

relationship

Faring / Carson Goose Owner — Carson Reclamation Authority Carson Place Relationship

Direct public-private redevelopment relationship documented by Carson records. Faring Capital entered an option agreement with the Carson Reclamation Authority for Cells 3, 4, and …

relationship

Jason Illoulian / Faring — West Hollywood Civic, Campaign, Land-Use, and Transaction Network

Public records, buyer disclosures, and filing-based reporting document a recurring West Hollywood institutional and real-estate network around Jason Illoulian and Faring that inclu…

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